Understanding Process. This is part 2 of clarifying architects and architecture, see part 1: understanding values
This is a clip of the Simpson’s episode featuring “the design process”, where Frank Gehry receives a letter from Marge urging him to design a Cultural Center for Springfield. Gehry crumples the letter, disgusted, and throws it to the ground, then sees the resulting form and has an architectural epiphany. The resultant design is the balled-paper-as-building. Although some architects do use this method, and it is accepted by a few clients, this process is usually not the norm.
